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Insights

Thoughts and perspectives from the Greentarget Team

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Read our State of Digital and Content Marketing Report

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AI Search, Journalism’s Reset, and the New Rules of Professional Services Visibility 

Lisa Seidenberg April 10, 2026

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2026 Chief Marketing & Business Development Officer Outlook Report

March 18, 2026

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Private Equity Investment in Law Firms: The Communications Risk Leaders are Overlooking 

Aaron Schoenherr February 19, 2026

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The 2025 UN Climate Conference Dispatch: Three Key Takeaways for Energy Advisors 

February 12, 2026

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How an Award-Winning Newsletter Reinforced Lathrop GPM’s Commitment to Closely Held Businesses

February 2, 2026

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Rethinking Measurement: Why It’s Still Hard—and Where Firms Are Getting Stuck

January 23, 2026

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The Market Rewards Expertise: Why Specialization Is Power in Professional Services 

Christian Erard October 30, 2025

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Greentarget and BRG Win Gold MarCom Award for ThinkSet Magazine 

October 20, 2025

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