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Greentarget

Greentarget

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Financial Services

The financial services industry grapples with rapid technological innovation amid an evolving regulatory environment.  

Our team has helped clients in the asset management, investment advisory and other key sectors stand out from their competitors and share their unique insights on the changing market with precision and authority.  

Contact us today

Our Expertise

The financial services industry is constantly evolving in response to new technologies, regulation, and standards of accountability. Greentarget helps financial institutions develop and communicate compelling stories and actionable insights that showcase their value through challenging and dynamic economic and political cycles. Our programs are built to produce top-tier media results, expert branded research and content solutions as well as smart digital strategies. 

We represent asset managers, investment advisors, insurers, private equity firms and fund administrators. Our work for these clients has been recognized with best-in-class awards from the Public Relations Society of America, PRovoke Media, and Financial Communications Society.

Our services help financial services clients:

  • Differentiate their offerings and expertise within crowded asset classes and investment styles or sectors
  • Develop unique insights through quantitative and qualitative research and analysis, coupled with the organization’s unique point of view
  • Strengthen their position of authority by generating consistent media coverage of insights that address client pain points
  • Support deal flow by earning coverage of transactions that showcase the firm’s strategy
Blog
September 21, 2023

ESG Advisors: To Stand Out from the Crowd, Establish a Unique Position of Authority

Resource
September 7, 2023

Client Retention Guide for Professional Services Firms

Resource
August 24, 2023

ChatGPT Article Roundup: A Curated Resource for Marketing & PR Professionals

Blog
August 17, 2023

Purpose Driven: Gen Z Journalists on AI, Social Media and the Future of Journalism 

Blog
August 10, 2023

How to Respond When Your Firm’s Private Information is Leaked to the Press

Resource
July 27, 2023

The CMO’s Guide to Effective CEO Communication:  Battle-Tested Strategies for Leadership Communications

Blog
June 29, 2023

Appealing to Next-Generation Stakeholders: Build Trust by Embracing Transparency and Authenticity

Blog
June 1, 2023

Don’t Make Bad News Worse: How Executives Should Communicate Tough Decisions to Stakeholders

Blog
May 11, 2023

Ad Hoc B2B Marketing Doesn’t Cut It. How (and Why) to Adopt a Campaign Orientation

Blog
April 27, 2023

When Law Firms Go Public: 5 Strategies for Effective IPO Communication

Blog
April 13, 2023

How to Make Your Internship Program a Pipeline for Gen Z Talent — Prioritizing DEI and Social Impact

Case Study
April 4, 2023

Deploying Research to Uncover Trends in a Fast-Moving M&A Dispute Landscape

See All Insights >

Want to learn more about Greentarget?
Contact us to speak with a team member.

Contact us

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To reach us by phone, call 312-252-4100.

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