Christian Erard
Christian is a trusted communications specialist and a strategic mentor. With a background in corporate communications, marketing, and brand management, he can handle any project with ease – and help junior team members build their careers along the way.
Christian believes that the true path to success is building a strong professional relationship with his clients to hear first-hand their passions, goals and hurdles. He tends to clients in the legal, management consulting, corporate, professional services, technology, private equity, and consumer sectors.
He helps clients develop full-scale communications strategies, mitigate client risk during periods of crisis and develop comprehensive thought leadership and social media campaigns. He works with clients to dig into key issues surrounding virtual reality, autonomous vehicles, big data in asset management and hedge funds, and the evolution of legal operations through the development of research surveys. Christian also serves as the fearless leader of Greentarget’s Culture Committee, planning creative team-building and social events that sustain the firm’s collegial environment.
Before joining Greentarget, Christian executed media relations, corporate and consumer communications strategies and business development support to build brand advocacy and awareness for several Fortune 500 companies.
My Passion
Building Knowledge
P.S.
A lifelong swimmer and athlete, Christian keeps his competitive spirit alive through various activities including Ironman-distance triathlons, skiing and running. He is also an avid history nerd, lover of musicals and a life-long Detroit sports fan.