Join Greentarget for an essential discussion on navigating the AI-driven content revolution. Discover actionable strategies to ensure your firm’s insights reach the right audiences — even as the rules of engagement continue to change.

• Date: Wednesday, May 14, 2025
• Time: 1:00 PM – 1:45 PM Eastern Time (US and Canada)
• Format: Live online webinar with Q&A session
• Cost: Complimentary, registration required

Is Your Firm’s Content Getting Lost in a Sea of AI?

AI is fundamentally changing how audiences discover and engage with content, while the fast-moving news cycle under the second Trump administration creates additional complexity for traditional media approaches.

What You’ll Learn During this Webinar:

• AI’s Impact on Search and Discovery: Understand how artificial intelligence is transforming the way audiences find and interact with your content
• The Benefits of Owned Content: Learn why controlling your content distribution is more crucial than ever in today’s media environment
• How to Build an Effective Content Strategy: Develop practical approaches to regain command when external factors seem unpredictable

You’ll come away from our webinar with:

• Actionable insights you can implement immediately
• A deeper understanding of how to optimize your content for AI-driven search
• Strategies for standing out in an increasingly crowded digital space
• The chance to learn from peers facing similar challenges
• A competitive advantage in the new era of content discovery

It’s time to adapt and thrive in this new environment.

Meet Our Panel

Joe Eichner
Associate Vice President, Content & Editorial
With extensive experience in content development for professional services organizations, Joe specializes in creating compelling narratives that cut through the noise and engage sophisticated audiences.

Sarah Collins
Director of Social and Digital
Leading Greentarget’s digital strategy initiatives, Sarah helps professional services firms navigate the evolving social and digital landscape with data-driven approaches that deliver measurable results.

Nathan Kamradt
Associate Vice President, Research & Planning
Nathan brings deep expertise in audience research and strategic planning, helping firms understand their target audiences and develop content strategies that resonate in today’s complex media environment.