Our Pro Bono Commitment

We don’t require our team to give back – because we don’t have to

Everyone on the Greentarget team participates in our community investment programs in some way. We believe that achieving 100% participation happens when you give good people opportunities to find higher purpose in their work, so that’s what we try to do.

In addition to our community service efforts, in which staff members join together in local volunteer projects, we donate our work and time to nonprofits chosen by our team.

As a firm, we have publicly committed to donating 700 hours of our time and resources this year. The work we do in this realm ranges from hyperlocal organizations that serve at-risk communities in the cities where we operate to global organizations.

Among our regional pro bono clients last year, our team developed and executed a communications strategy to support the launch of the DC Affordable Law Firm, a first-of-its-kind “low bono” nonprofit law firm founded by Georgetown Law, DLA Piper and Arent Fox. We refreshed messaging and designed a media strategy to support Chicago-based charity Options for Youth’s fundraising. And Greentarget developed a PR plan, messaging and media materials to promote two Law Rocks shows in Los Angeles, helping the group to surpass their prior fundraising records within the first half of the year. National projects included content and media relations work for 13th Avenue, and Greenhouse. And internationally, we teamed up with Women for Afghan Women to raise awareness of the ongoing protection and empowerment efforts for women and girls in Afghanistan.

New organizations on the pro bono roster for 2016 include the Garfield Park Conservatory in Chicago, leading anti-poverty organization Heartland Alliance, and the down syndrome achievement centers of GiGi’s Playhouse.

Doing purpose-driven work not only helps our team feel empowered and connected, but it also gives them opportunities to take risks and exercise their creativity in uniquely rewarding ways.