2017 Telemedicine and Digital Health Survey
In 2014, Greentarget worked with Foley & Lardner LLP to launch a groundbreaking study showing that health care executives were embracing the burgeoning area of telemedicine.
Following extensive market research into the space, the Greentarget team identified an opportunity to develop and execute a second iteration of the survey. Foley’s 2017 Telemedicine and Digital Health Survey was effective in raising visibility for Foley’s thought leadership and elevated its brand in the marketplace.
The survey findings were featured in more than 30 publications, including Business Insider, Politico, FierceHealthcare and Becker’s Hospital Review.
The report garnered more than 600 page views on the firm’s website and 2,000 views via an email distribution campaign.
Sponsored content on LinkedIn delivered a click-through rate 95 percent higher than the average LinkedIn sponsored post.